Content Manager – Interim Contract Position – Toronto Symphony Orchestra – Toronto, ON
Company: Toronto Symphony Orchestra
Address: Toronto, ON
Toronto Symphony Orchestra
Content Manager – Interim Contract Position
Department: Public Relations, Communications
Reports to: Vice-President, Communications
Status: One-year contract
About the TSO:
The Toronto Symphony Orchestra, now in its 98th season, is one of the largest and most attended performing arts institutions in the country. With a core ensemble of 93 musicians, 130 performances each season, and annual attendance of 270,000, the TSO plays a vital role in the city’s dynamic cultural life. Soon to celebrate its centennial, the Toronto Symphony Orchestra’s name remains synonymous with musical versatility and growth, and artistic distinction. Sir Andrew Davis serves as TSO Interim Artistic Director for the 2019/20 season, prior to the arrival of incoming Music Director Gustavo Gimeno in 2020/21.
Reporting to the Vice-President, Communications and a member of TSO’s marketing and communications team, the Content Manager plays a key role in furthering the organization’s artistic, audience development, and financial objectives through the art of storytelling. With a digital-first approach, the primary responsibility of the role is seeking out, and creating stories to bring audiences behind the scenes of our internationally recognized orchestra. Creating content that is optimized for all of our channels, including social media, web and print, the Content Manager will create visually compelling and impactfully written content that ignites the imagination and inspires deeper engagement with our orchestra. The Content Manager will create (ideate, plan, write, photograph, film, edit, proofread) and post content for social media channels, TSO website, and patron emails.
- Manage the TSO’s content strategy, from ideation to implementation—brainstorm, plan and create content
- Using a phone camera, photograph, film and edit short, behind the scenes content
- Write and proofread dynamic and engaging content for all channels including social, web and print
- Identify emerging storytelling opportunities and advise on methods to repurpose existing content in different ways to support earned revenue expectations and goals
- Maintain a content calendar, planning posts to meet institutional priorities inclusive of all TSO activities and departments
- Ensure the TSO’s welcoming, inviting, and engaging voice and tone is consistent in all content
- Attend performances and events (fundraising, media, community engagement) to capture and produce original writing, video, photography, social media and e-newsletter content
- Assist in monitoring replies and messages on social media channels, including outside of regular working hours
- Assist with developing and deploying content for paid social media campaigns
- Supply content for TSO’s institutional monthly storytelling email Noteworthy
- Assist in coordinating photo and video shoots with contracted photographers and videographers
- Assist the media relations team as needed
- Support communications team with other written material such as internal communications, speechwriting
- Work concert duty as required by the marketing and communications team (approximately twice per month, involving evening and weekend hours).Knowledge/Skills/Abilities:
- Bachelor’s degree required in journalism, communications, English, creative writing, integrated marketing
- Five to seven years of professional experience preferred
- Superior storytelling and copywriting capabilities to create compelling, clean copy and conduct cross-platform editing
- Command of video editing techniques and experience using Adobe Premiere or related video editing software
- Experience working with Adobe Creative Suite, Audition, Photoshop, InDesign, Google Analytics, Google GSuite, Microsoft Office
- Superior interpersonal skills, detail oriented, excellent organizational and time management skills
- Ability to work cross-functionally, collaborating with multiple departments and stakeholders
- Demonstrates independent, mature judgement; conveys a professional image and attitude
- Ability to function at a high level of productivity in a fast-paced, high-energy environment; proven success managing many projects simultaneously
- Previous experience with an arts organization and genuine interest and passion for live entertainment and classical music is a strong asset.Working Conditions/Physical Demands:
Routine for office environment though some activity takes place at rehearsals, concerts, and special events. The employee will be required to perform the essential functions of the job during some evening and weekend concerts and/or events. The majority of the TSO’s concerts take place in Roy Thomson Hall.
The Toronto Symphony Orchestra is an equal opportunity employer and encourages all qualified individuals to apply. The TSO is committed to providing accommodations for persons with disabilities. If you require accommodation, the TSO will work with you to meet your needs.
How to Apply:
Qualified candidates should apply by submitting a cover letter, résumé, and examples of previous work such as social content/ campaign no later than January 10, 2020. The TSO thanks all applicants but only those selected for an interview will be contacted.
Job Type: Contract