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Associate Media Director, Digital Media Planning (Disney) – OMD – Burbank, CA


Company: OMD

Location: Burbank, CA

  • Full Time

OMD

THE AGENCY

OMG23 is the new Omnicom Media Group agency dedicated to Walt Disney Studios and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century Fox, and Fox Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

THE JOB

The Associate Media Director is responsible for the collaboration with clients and offline counterparts for the development of strategy for Disney’s media plans. The Associate Media Director is also responsible for identifying and educating on emerging market trends and technologies as they relate to specific campaigns.

Responsibilities include:

  • Identify client goals/objectives and lead the development of strategies and digital tactics against those KPIs for current campaigns
  • Stay current with consumer consumption habits, partner/publisher ‘first-to-market’ opportunities and emerging technologies as they relate to current campaigns
  • Educate and train staff and clients on new technologies and vendor partners
  • Build strong relationships with senior-level client counterparts
  • Manage team of Supervisors, Planners and Assistant Media Planners over multiple and simultaneous initiatives
  • Mentor and guide Media Planners and Assistant Media Planners to develop media recommendations
  • Assist Media Supervisor in the presentation of media deliverables to clients
  • Grow and empower Supervisors to manage client day-to-day tasks, while providing strategic counsel
  • Post campaign: lead the account and media teams in the development of campaign post reports
  • Work with Supervisor to manage digital budgets across Disney’s line of businesses, including granular campaign and publisher spends

YOU

We encourage you to apply if the below describes your experience and talents:

  • Bachelor’s degree
  • Minimum of 6 years of experience in digital media planning
  • A solid understanding of media, with an emphasis on digital media, including emerging technologies, digital publishers and formats
  • Strong team management and interpersonal communication
  • Ability to collaborate and work as part of a team
  • Strong presentation skills
  • Excellent skills in MS Office: Excel, Word and PowerPoint
  • Doubleclick and Prisma experience preferred

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