The Senior Communications Coordinator will manage the creation, execution, operations and workflow of student-facing communications regarding Student Life and will serve as the central communications manager for the Office of Student Life. The Office of Student Life works with students and their significant others to make the most of their experience while at Kellogg. They connect students with resources, leadership and extracurricular opportunities and promote their well-being. The Office of Student Life hosts programs for students, manages McManus student housing, supports student clubs and conferences, and provides personal advising to students and their partners.
This position will work with the Full-Time (FT) Student Life team to use multiple communication channels to reach students and provide vital information about student life programs and offerings. The Senior Communications Coordinator will effectively serve as a managing editor- writing, scheduling, segmentation and sequencing of communications to the nearly 1,300 FT MBA students through various channels including, but not limited to: Canvas, Video, Web-based communication, Newsletters, E-mail, Slack, and other Social Media. The day-to -day activities and priorities of the Senior Communications Coordinator will be directed by the FT Student Life leadership team, but this role will also work closely with the Internal Communications and Reputation teams to align with Kellogg’s overall communications and stakeholder engagement strategies, and messaging.
Content Development and Distribution:
- Create/write/edit targeted communications to FT MBA students that deliver the Student Life objectives and support student engagement. Ensure common look and feel, consistent messaging, top quality and maximum effectiveness.
- Own responsibility for developing and managing communications schedule, trafficking, and approval process for communications across multiple channels including, but not limited to: Canvas, Kellogg Groups, CMS, Video, Web-based communication, Newsletters, E-mail, Slack, and Social Media.
- Execute and manage the process of creating new pages, updating and maintaining current websites and/or social media channels for FT Student Life.
- Develop an editorial calendar and channel strategy to support student engagement and the good flow of information to FT students.
- Work with Director of Student Life and Student Life team to assess and understand student satisfaction and assist in developing and implementing communication and engagement strategies to improve the student experience.
- Research, recommend, and implement new communication vehicles and enhancements to communications approach.
Measurement and Reporting
- Create and implement metrics to measure the effectiveness of communications or communications initiatives.
- Drive regular reporting and measurement against the Student Life objectives and communications goals.
- Oversee communication of and participation tracking for full-time mid-point and exit surveys.
- Provide communications counsel, suggest initiatives, and promote the communications effectiveness of the FT Student Life team. Develop internal communications toolkits and standards to empower FT Student Life administrators to communicate with their stakeholders.
- Manage communication initiatives as needed.
- Collaborate with the Reputation and Internal Communications functions to align with overall Kellogg communications and stakeholder engagement strategies, core messaging, best practices and shared platforms.
- Share and adopt communication best practices from CMC Communications.
- Participate in Student Life, Student Experience and Degree Ops team meetings and initiatives.
- Share staffing duties for student events.
- Other projects as assigned.
Performs other duties as assigned.
- A bachelor’s degree or equivalent combination of education, training and experience from which comparable skills can be acquired.
- 1-3 years work experience in communications or higher education field.
- Ability to develop and execute communications plans to support departmental priorities and initiatives.
- Proven written and verbal communication skills.
- Ability to create messages tailored to an audience; see information from the viewpoint of the end-user; use style and tone appropriate to the situation; prepare fresh, compelling and well-organized communications.
- Skills with an array of digital tools that enable communication and flow of information.
- Excellent interpersonal skills and a passion for team-based work with a dedication fostering collegial relationships.
- Outstanding organizational, operational and project management skills.
- Flexibility; maturity and professionalism.
- Attention to detail.
- Self-starter willing to work independently and take ownership while able to handle every aspect of a process.
- Ability to quickly analyze and integrate information from relevant (and sometimes disparate) sources.
- Excellent interpersonal and collaborative skills to work with different stakeholders.
- Ability to prioritize and manage multiple tasks in a fast-paced environment.
- Ability to exercise judgment and discretion, maintain confidentiality and represent the department in a complex, multi-stakeholder organization.
Minimum Competencies: (Skills, knowledge, and abilities.)
- Exceptional written and verbal communication skills; demonstrated experience developing content for diverse audiences.
- Exceptional skill assimilating and synthesizing information rapidly; recognizes the complexity in issues, challenges assumptions, anticipates obstacles and demonstrates critical, reflective thinking.
- Proficient with MS Office (Word, Excel, Access, PowerPoint).
Preferred Qualifications: (Education and experience)
- Two or more years in an internal communications role.
- Familiarity with scaled nonprofit and higher-education environments.