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The Grommet job in
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Creative Director – The Grommet – Somerville, MA


Company: The Grommet

Location: Somerville, MA

  • Full Time

The Grommet

At The Grommet, we are driven to create a world where Independent Makers and small businesses can find their people and grow their businesses. For more than 10 years, we have been helping consumers discover independently-made products from local makers and small businesses, and helping the people behind those products succeed. Household names like S’well bottle, Bombas and Simplisafe were all Grommet discoveries – in those cases and thousands of others, we help Makers launch products with brand and distribution control to be successful when they graduate from our launch platform.

We are now seeking a digitally native Creative Director to be a key leader in our journey. Reporting to our Chief Marketing Officer, The Grommet’s Creative Director will directly manage our in-house creative team as well as all external brand and creative agencies.

The right candidate for this role will have both a strong creative vision and ability to articulate that vision through Art, Photo, Video, Design and Copy direction, as well as the people and process expertise to run our in-house agency in a deadline-oriented and highly accountable production environment.

This role comes at a unique point in The Grommet’s journey. In 2020, we will be redefining and relaunching our consumer-facing brand, and the Creative Director will play a key role in that work.

Responsibilities

  • Hire, train, and directly manage The Grommet’s Creative team of 10 Designers, Copywriters, Photographers, and Videographers

  • Oversee development and execution of all creative that represents the Grommet brand and our products through full marketing funnel, across in-house team and agency partner

  • In parallel, lead work with external agency/ies (to be selected) to redefine and then articulate the refined Grommet brand across all consumer-facing touchpoints (2020 start)

  • Collaborate closely with Digital Marketing / Media, Engineering, Product and UI/UX to accomplish the above in alignment with each of those teams’ objectives

  • Manage the creative process from concept to completion, including prioritization,, workflow, budget, and deliverables

Qualifications

  • Portfolio of integrated marketing and/or brand campaigns as well as owned executions

  • Experience managing internal teams and agencies in a fast-paced and high accountability environment

  • Data-driven, with experience utilizing partners for research and measurement (ie brand attribution, emotion mapping, user research)

  • Experience defining and launching / relaunching consumer brands in the digital space preferred

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