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Thursday, July 16th, 2020

KOAT TV job in
Albuquerque, NM at - Crew Gigs - Film Jobs - TV Jobs

Creative Services Director – KOAT TV – Albuquerque, NM

Company: KOAT TV

Address: Albuquerque, NM

  • Full Time


KOAT is seeking a dynamic Creative Services Director who can execute powerful and memorable marketing, messaging and branding. We are a strong award-winning station in a very competitive market. We need a CSD who is a sharp strategic leader and thinker who brings visual, compelling and memorable images and storytelling to our viewers. The successful candidate has a proven track record for developing winning campaigns across all platforms. Our CSD MUST have a passionate understanding of the importance of viewer benefit. He/She must be a collaborative team leader who works well and communicates effectively with the GM, our news managers and our creative services department.

Job Responsibilities:

  • Manages our Creative Services team which includes our Assistant CSD, topical producers and commercial producer.
  • Creates on-air and cross-platform image campaigns, topical promotions, Proof of Performance Spots (POP’s) and special event promotions.
  • Leads the charge with Big Story promotions that showcase our dominance as the market’s news leader
  • Works closely with the News Director to identify daily opportunities to reach our target audience on multiple platforms.
  • Creates large-scale image campaigns, including writing, directing, field production and lighting and editing techniques.
  • Knows how to effectively use outside media to enhance our strong news content and talent
  • Assists/manages station radio and community partnerships.
  • Understands how to interpret and execute effective campaigns based on research data and feedback.

Experience Requirements:

  • A minimum of 5 years in station marketing/promotion/brand management.
  • Related military experience will be considered
  • Wide Orbit and ENPS experience is a plus

Qualification Requirements:

  • Demonstrates highly organized and strategically focused leadership on a daily basis.
  • Must work well under pressure and hit deadlines
  • Creative writing and conceptualization; able to craft compelling messages based on station research.
  • Excellent written and verbal communication & interpersonal skills.
  • Detailed oriented & organized
  • Excellent communication & interpersonal skills
  • Valid driver’s license (hire is contingent on good driving record)

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